August 12


10:00 am - 01:00 pm

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Cool Ventures Limited

Learn how to get the most out of Facebook and Instagram to increase your brand awareness and customer base.

This event is available free of charge to businesses based in Bath and North East Somerset (B&NES) or South Gloucestershire. If you are based elsewhere please call us to discuss how else we may be able to help.

Instagram and Facebook are the two most used social media platforms on the planet. They both present multiple opportunities for businesses, such as accessing new audiences, showcasing your brand and connecting with potential customers at a personal level. However, they also come with challenges. In this webinar you will learn how to get the most out of Facebook and Instagram to increase your brand awareness and customer base.

Part one: Facebook for Business:

– Moving between personal and business accounts

– Building an effective Facebook Business page

– Utilising main features like Shop, Events, Business Suit, Groups and Facebook Ads

– Creating effective posts and stories to increase your following

– Raising the visibility of your posts

– Top 10 Tips

Part two: Instagram for Business:

– Why you should use Instagram and how it’s algorithm works

– Understanding the main features on the business page (Bio, Grid, Posts, Stories, Reels, Insights)

– Creating effective posts and stories to increase your following

– Top 10 Tips

– Linking Facebook to Instagram and vice versa

Delegates will leave the course with a clear list of actions to make the most of their Facebook & Instagram business pages.

Who is this webinar for:

This course is aimed at those who have already set-up a Facebook and Instagram business pages and would like to know how to best use it to reach their potential customers.

Your presenters:

This webinar is delivered by the Cool Ventures sales & marketing business advisors, Rachel Sweet and Laura Lewis. They both have years of experience working with social media and know how frustrating the ever changing social media channels can be. During this webinar Rachel and Laura will share their top tips on how to get your business seen, grow your following and eventually win new customers.

Please note, this workshop will be held on Zoom. The online workshop format gives you the chance to fully participate in group discussion via video, ask questions throughout the session, learn from like-minded business owners, and build connections. You will leave this webinar with a clear understanding of the topics covered.

This webinar is publicly funded and forms part of Universal Business Support – A West of England Combined Authority initiative, delivered in partnership with Bath and North East Somerset Council and South Gloucestershire Council to support businesses across the region.

You will be asked to complete an online registration form which will be sent to you.

Once registered, you will receive the Zoom Webinar Link and password to join. Please join the webinar at least 5 minutes before the start time.

If you need to cancel your place, please give us at least 2 working days notice to enable us to offer your place to someone else.

Cool Ventures

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