Etsy Selling for Beginners


February 21


06:00 pm - 09:00 pm

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Cool Ventures Limited

Getting off on the right foot if you’ve never had an online shop before is intimidating! This Etsy start-up guide will guide you through.

This event is only available and is free for small businesses, small charities, sole traders and residents based in South Gloucestershire and Bath & North East Somerset.

To access 12 hours of free business support please submit the below registration form: business-support/

This workshop is perfect for designer-makers and artists, if you’re starting out on the journey to selling your creations. Or maybe you’re already on Etsy, but wondering if you set your shop up for success. This beginner-friendly session is tailored so that even if you’re not tech-savvy, you’ll leave feeling confident!

Etsy has a long-established reputation as THE place to buy artisan crafted goods, and it’s 100% possible to compete in that space; so why wait?

What will I learn?

We’ll cover…

  • Setting up your shop foundations & finding your way around the system
  • How to increase your chances of making sales (before you’ve even made a listing!)
  • Understanding the Etsy algorithm & what to do so that more customers see your items
  • Creating irresistible product listings – from smartphone photo tips to a must-have description

… and more tips & tricks along the way.

Etsy is the marketplace platform I recommend for beginners and those who haven’t time or knowhow to build their own site – speaking as a coach supporting makers ready to take their hobby to the next level. And as a fellow maker and 10y+ Etsy seller in my spare time.

This training is based on my own experiences, and those tried-and-tested by all the creatives who’ve worked with me.

Who should attend?

Small business owners and solo-entrepreneurs, in product-based businesses will benefit from this workshop. Etsy is perfect for you if you create unique, physical products or creative digital products eg patterns, downloadable prints etc… anything that you want to get in front of more customers. This webinar is fully tailored – whether you’re a total beginner, or maybe if you’re already on Etsy but haven’t been getting the results you’d like.

A bit about your presenter:

Ruth Southorn is a trainer and coach on social media marketing & Etsy selling for small businesses, at Swallowtail Social. As an Etsy seller herself since 2011, she creates jewellery and her knowhow from the inside-out means her tailored support for makers and artists looking to make more of the Etsy marketplace.

Ruth runs group workshops, bespoke 1:1 trainings, and courses, so that business owners can spend their time online more productively, and free up time to spend offline!

Essential information:

Please note, this workshop will be held on Zoom.

Your booking for this webinar is provisional until you have enrolled for the free Business Support Service. Enrolment is via a short online form – if you are not enrolled already, a link will be emailed directly to you.

Once enrolled, you will receive the Zoom webinar link and password to join the call. Do ensure you join the webinar at least 5 minutes before the scheduled start time.

If you are unable to attend this event, we require at least 2 working days notice for cancellations to enable us to offer your place to someone else. We reserve the right to cancel your place if you are not eligible for this service.

All participants of the service are eligible to receive up to 12 hours of free support. This equates to a maximum of 4 events per participant.

The South Gloucestershire and B&NES Business Support Services form part of Universal Support, a West of England Combined authority funded initiative, delivered in partnership with B&NES and South Gloucestershire Councils.

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